Photo: Disclosure / Universal Pictures
With cinemas closing and fewer and fewer people leaving home due to the coronavirus pandemic, Universal Pictures found a way to continue its release schedule over send them directly to streaming, for rental services.
Among the titles, we can mention The Invisible Man, The Hunt, Trolls 2 and Emma, which will be available in digital rental services for US $ 19.99 in the United States and equivalent conversion in other countries.
Check out the official announcement from Jeff Shell, CEO of NBCUniversal:
“Given the rapidly evolving and unprecedented changes in consumers’ daily lives during this difficult period, the company felt that now was the right time to provide that option at home and in theaters. NBCUniversal will continue to assess the environment as conditions evolve and will determine the best distribution strategy in each market when the current unique situation changes.
Universal Pictures has a wide and diverse range of films, with 2020 being no exception. Instead of delaying these films or launching them in a challenging distribution scenario, we wanted to offer an option for people to view these titles at home, in an accessible way. We hope and believe that people will still go to the cinema in theaters when available, but we understand that for people in different areas of the world this is becoming less and less possible. ”
Thus, the films should still continue to be shown and / or be released in theaters as expected, except for titles already postponed, but there will also be the option of being watched at home, if it is the consumer’s preference.
In the meantime, read more about the releases The Invisible Man, The Hunt, Trolls 2 and Emma at Cinema10 to learn all about the films.