Amazon and Saraiva have just announced a mega promotion on their websites, with discounts of up to 80% on books. The action started at 6 pm on the last Thursday (1 °) and runs until 11:59 pm on Monday (5).
Chronicles of Narnia (WMF Martins Fontes) and Zahar Illustrated Guide to French Wines (Zahar), for example, cost exactly the same in both stores. The first, from R $ 99, now costs R $ 19.90 and the second, from R $ 69.90 to R $ 19.90.
Amazon’s promotion – to celebrate Brazil’s five-year delay (6/12/12) – includes discounts on the Kindle digital reader, physical and digital books, electronics, household and kitchen items, tools and stationery. Imported books have a cumulative discount. Whoever buys two titles gets a 5% discount; three, 10% and four or more, 20%.
The book is at Saraiva campaign provides, in addition to the 80% discount on selected titles, progressive discounts – for any type of book. When purchasing two titles, the customer has a 10% discount; three volumes, 15%; four or more, 20%. There is also a selection of imported books at 50% discount – for comics, the discount is 25%. Law degrees are at least 20% cheaper. Saraiva’s digital reader, Lev neo, costs R $ 479 for R $ 310.